Area Comments
The absolute beating funky heart of London, both geographically, and of the massively important media community, Soho is a wonderful place to hang out, filled with amenities, wealthy, cool, and provides a surprising number of good places to live - very multicultural, very varied. Surprisingly, its current cool, its current good reputation, is all down to its darker side.
Soho has always been a bit of a dark little surprise. The area is extremely central - bounded by Charing Cross Road, Oxford Street, Regent Street and Shaftesbury Avenue, it's about as near to being truly the centre of the West End as you can get. Though it's a very old area (the name Soho derives from a 17th century hunting call), Soho's modern reputation was dominated from the late 40s by its being a centre of the offbeat, jazz type scene (a fact commemorated by its still housing Ronnie Scott's jazz club). But in truth, though its musical heritage is important, it was its role in the 'sleaze' industry that made it big. With all the adult clubs and shops in the area, it was to an extent a bit of a no-go (no-go Soho) place to be for the respectable.
What this did - and how it created the modern Soho - was drive rental prices down. The burgeoning media companies of the 1980s saw their opportunity to get into the centre of town, and bought up bigtime. And this is the tapestry of modern Soho - dominated by the media industry, with the adult industry confined to a small area; it's filled with young, cool and well-paid people. Soho is full also of bars, of high end restaurants and cheap eats, of little expensive boutiques and stores, of independent cinemas, of plush gyms and extremely hard to enter members' clubs. It houses funky little markets on Berwick Street, in the shadow of media giants and the gods of design. A place, therefore, of contrasts - not least in the fact that it still maintains its edge, darker feel, which is curiously vital in making Soho the place it is.
Living in Soho isn't easy, in the sense that there is strong competition for its sprinkling of flats and very, very few houses (there really aren't any to speak of: some occasionally may come up, and are gone quickly). Flats and maisonettes, some in little blocks, and some above restaurants, are the mainstay of property here. Roof terraces are seen as a huge advantage, any with these should be seen immediately. If you want energy, if you want funky, and if you're an artist, media worker or designer looking to live large, there are very few places comparable.
Page Guidance LAA
Looking for Soho London, W1 commercial premises or an industrial unit in Soho London, W1.
You may wish to review the Soho London, W1 Commercial Property that the Commercial Agents have to offer or you can check out some more specific links with our Commercial page which shows Estate Agency and Lettings Agency offering serviced offices, offices, workshops, studios, live/work, shops, factory space, industrial units and warehouses. Click here to go see our commercial page
Area News for Soho
City of London: Cosmopolitan paradise
How to describe living in the City of London? Not the city as a whole - we're talking about the district here. To many, the very concept might seem alien. This is, after all, where more people travel to work than will ever live - around 300,000 suits commute in every day, mainly for the financial sector. Considering just 7,000 people live here, you might expect it to be a bit of a ghost town after everyone goes home, but this is far from the case. After dark and at weekends, the Square Mile remains a hive of excitement and a hub of activity. Read on to discover whether this fantastic location will suit you.
Read Article ... Published on 25th April, 2013
Hampstead: Living the dream
Central London living isn't for everyone and there will be those who yearn for a quiet village life within easy reach of the capital. Does this sound like you? Then check out Hampstead, an affluent area of London known for its intellectual, liberal and artistic associations. To say that Hampstead is expensive is a bit like saying the north pole is a bit nippy and you should take a scarf. The area is home to the largest concentration of millionaires in London. But as Jessie J said, "forget about the price tag" - this gorgeous area is worth it. Read on for more information about this stunning area that manages to be both stunningly beautiful and very accessible.
Read Article ... Published on 25th April, 2013
Bayswater: where worlds collide
Fancy living in an area where you could feasibly call Hyde Park your back garden? Or where you can call a gorgeous townhouse with a Victorian stucco terrace 'home'? In that case, look no further than Bayswater, a built-up district bordering Kensington Gardens that is often described as one of the most attractive areas in London. Be prepared for gorgeous tree-lined streets, wide open spaces and a varied and cosmopolitan community - hence the name of this article.
Read Article ... Published on 18th March, 2013
Soho: Living in Soho
Thirty years ago, anyone saying they wanted to live in the London borough of Soho would have received a funny look from any respectful member of society. Known for its sex shops and seedy districts, properties were not exactly in high demand.
Read Article ... Published on 21st February, 2013
Central London penthouse appealing to renters?
Now is the perfect time for people to get their hands on a central London penthouse.
Read Article ... Published on 25th June, 2012
Westminster: The place with everything
Smack-bang in the heart of London, Westminster is steeped in history and one of the most sought-after locations for people looking to rent or buy property in the capital.
Read Article ... Published on 26th August, 2011
Camden music lovers 'can take part in online project'
A trendy Camden teashop is offering the chance for music fans to get involved with a unique project.
Read Article ... Published on 4th August, 2009